At an end of fall barbecue, my family was sitting around he patio talking about different flavors we enjoyed on our food. Ancho powder on potatoes, lemon pepper on fish, jerk seasoning on chicken and so on. After listening for a bit, my father interjected. “You know what the best flavoring is” he asked? “Hunger!”

Listen to Tony Robbins, and other business coaches, and they will all tell you the number one characteristic among successful people is hunger. Not experience. Not schooling. Not money. Hunger. Hunger to improve your situation. Hunger to better your company, relationships, status in life. Hunger to provide for yourself and family. Hunger to change the world.

Starting a business, growing a business, finding your ideal job are not simple easy tasks. More no’s will be heard than yes’s. Challenging days will out number positive days at the start. Doubt, fear and stress can come to dominate your thoughts. But hunger trumps all. If you are truly motivated to succeed... you are already succeeding.

Find your hunger and let it feed you.